How Marketers Can Be 100% More Productive

If you work in marketing, chances are you're constantly thinking about how much time you have — or don't have — to get work done. Being disorganized, not using your time wisely, and poor collaboration can all lead to you feeling like you don't have the margin you need to perform at your best.

That's why we've put together a list of tools you can try out to start putting together routines and structures in your day-to-day workflow to boost your productively and make you feel like you have the extra time needed to finish your long list of to-dos.

Team Communication: Slack

Communicating effectively with your team and your clients is key and can get you started off on the right foot with any project. Slack can help you do just that — it's a messaging tool that allows you to set up channels for specific departments or projects with search history, multi-company collaboration, app integrations, and workflow builders.

SEO: SEMRush

This tool is a huge time-saver for marketers — it will allow you to automate tedious but necessary tasks. This can include anything from easy access to organic rankings, to identifying any areas of change, or finding new ranking opportunities. It even allows you to easily compare your website with your competitors'. SEMRush is a favorite among SEO marketers, but it can also support content marketing, PPC, and social media ... all in one platform!

Social Media Content: BuzzSumo

Have you ever wondered what content on your channels is working, and what isn't working? Now you don't have to — BuzzSumo can help you identify what your audience is positively and negatively responding to. Finding the most engaging topics is a difficult job, but with this tool you can analyze what is trending in specific industries and write content that speaks to what people are most interested in.

Social Media Management: Hootsuite

Hootsuite is a great tool for social media managers to manage multiple accounts, analyze traffic, track brand mentions, and schedule posts. With one interface you can get an overview of everything you've scheduled to post, giving you the full picture of your social media accounts. You can also respond to your comments, allowing you to provide a personal customer experience with ease.

Advertising: TapClicks

With TapClicks (previously AdStage), you can automate, create, and manage your ad campaigns across all of the major PPC platforms, and then report on your results. You can also automatically monitor and optimize tasks to better focus on strategy.

Customer Management: Zoho CRM

If you're looking for a way to better organize and streamline your customer data, Zoho CRM may be a great fit for your marketing team. With this tool you can identify potential leads, run sales meetings and presentations, collaborate with your team, and reach your customers across any channel.

There will always be new apps, websites, and software to help you and your team make the most of your time so you can focus on what really matters. Start with these to see which ones best fit your marketing style!